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Re: Views on testing fonts?
We started our trial fonts program with one family, and that family’s sale quadrupled quarter over quarter (!) afterwards. That surely also has to do with us being a young foundry with lots of growth…9 -
Re: Do You Consider Font Licensing Questions an Annoyance?
There are cases where you know that giving support will take longer than any potential profit from the one style, one seat license they’ll (potentially) purchase, and that can feel annoying. But I wo…3 -
Re: Broadcast license and TV advertising
One foundry offering broadcast licenses once explained to me that a broadcast use by a large TV station can basically destroy any demand for that typeface in that market. I thought that was a good ex…1 -
Re: Online shops and language
See http://www.iubenda.com for an example of creating legal documents through simple automation–but with tons of legal knowledge necessary to cover all the countries they offer it in.2 -
Re: Online shops and language
I don’t think it’s weird, although I obviously understand we’re you’re coming from. But we’re an internationally-operating business with customers from all over the world. Fewer than 10% of our custo…1